
Jaypee Marketing is an outcome of the activity taken by DLJM to serve clients with rich quality, quirky products, and global designs, with the label of Jaypee Plus. They have been serving the nation for 70 years. It currently has home-ware products, Kitchen-ware, Kids Lunch boxes and Water Bottles.
Brand Awareness was one of the main focus while executing the campaign so as to deliver massive growth in the brand value while, keeping in mind about competitors that were overruling and creating an indulging space where housewives can find the right quality products.
Now, the point was to capture the audience organically, i.e. without any contest or gift hamper. So, we created a campaign for our audience to connect with them emotionally, which was followed by Mother’s Day Campaign.
Looking at the insights of the contest and campaigns, we did it!
Whether you need a new logo, website, video, marketing campaign, or eBook created for your business, the key to making the project a success starts with having well-thought-out creative brief.