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Industry- Retail (Kids Apparel)

To establish as a stylish kids clothing brand & spread far and wide through social platforms & encourage sales. Forever kidz aims to provide best of the products/brands at the best prices with a great online shopping experience, fast and reliable delivery service.

About Client

Forever Kids is an ecommerce store for kids clothing. They offer exclusive collection of kid’s casual wear, party wear range inspired by international designs. Brand focuses on strong mix of design, trends, distinctive quality and fair pricing.

Research on 3 I’s

Brand Awareness:

In a world where consumers rely on extensive research and others’ opinions before making a simple purchase, brand trust is everything, so to reach out to maximum audience & aware parents about the brand in the most interactive manner through awareness campaigns like – Page like campaign.

The motive was to engage more audience on our Social Media Pages, & to drive sales on the website, the brand uses Facebook Ads to:

  • 1 Get users engaged with the brand
  • 2 Drive new connections to the Page
  • 3 Increase traffic to its product catalogue
  • 4 To Encourage Sales
The brand created different carousel ads according to different occasions & according showcased their best collection.

We involved the audience by showcasing the designer collection available online for girls & boys aged between 1 to 12 years. The Target Audience is parents, kids. We also focus on Whatsapp marketing, SMS marketing, Traffic Ads (Amazon), Google ads to drive traffic & sales for the brand.

We also focus on Wish Posts, new arrivals update, contest updates, special offer/sale posts to encourage more valuable client base to our social channels by organic sharing.

Overall it resulted into great engagement.

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